To all our beloved customers and fans,
After sharing our love of flipbooks to hundreds of customers all over the world, it's time to say goodbye. The many months dedicated to make this little dream come true has led us on an adventure full of excitement, frustration & learning.
After a rough start in 2015, 2016 held its promises as orders were coming in. Although it was remained relatively modest, it was enough to cover the initial investment as well as the running costs. We felt confident we were tapping in an interesting niche and that we could invest investors to jump in the wagon with us. After months discussing with different parties, we managed to put our foot in the door of interesting partners, including leading companies in the custom photo product segment and business angels.
All parties agreed it was an interesting project but in the end, no financial commitment was made. With no budget to scale things up, it made little sense to keep this project running as it was all self-financed.
Ironically enough, things are going well and there are enough orders to keep a small operation afloat. With little marketing, it seemed that the word-of-mouth is working. The Christmas season in 2016 was for example twice as a good as in 2015. However, a stagnating growth doesn't justify to allocate more ressources to Flip7 in the future.
We would like to thank everyone who helped Flip7 get off the ground, offered their advice or voluntary workforce. Many thanks to all Flip7 customers who trusted in this project, for their patience and their feedback also.